Dear APLA colleagues:


I bet the subject line got your attention!  It certainly got mine when I read the headline in The Tyee.  It’s the title of a book actually, by public relations expert (yeah, I know) James Hoggan.  The full title is I’m Right and You’re an Idiot: The Toxic State of Public Discourse and How to Clean it Up.  I thought the author interview published just yesterday was interesting and worth sharing, given the timing: I was writing a scathing letter to an elected official when I came across it, and APLA is just around the corner. 


The author urges us to be more fair-minded and reasonable when engaging in advocacy.  Prior to that, he says, “I think we need more passionate, even angry, public debate, not less. What we don't want is the demonization of people and groups in an attempt to silence and marginalize them.”  Note to self. 


As the Newfoundland and Labrador situation continues to exercise us, we’ll be looking for ways to conduct respectful advocacy around the issue.  I know you know that and I know it’s happening already (Yay, NLLA!).  I think this is an opportunity for libraries to shine, as we put out positive messages about our values and the positive impact of libraries on their communities and on society as a whole.  I look forward to our NL Public Libraries LOVE IN in Halifax.  I know we’re going to have a lot of fun while doing very important work indeed!


In any case, here’s the link to the article:





Jocelyne Thompson

Convener, APLA Advocacy Committee


Associate Director of Libraries, Collection Services

University of New Brunswick Libraries

Tel: (506) 458-7053

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